How To Start A Plumbing Business? [Steps + Essential Tips]

Global plumbing fixtures market size was valued at $75,042 million in 2016 and is projected to reach $1,12,427 million by 2023, growing at a CAGR of 6.0% from 2016 to 2023.

By looking at the profitable growth, you might have got a push to fulfill your dream of starting your own plumbing business. But confused about where and how to start, what key points to keep in mind, and how much it cost?

Don’t worry! This article is for you. We have covered almost all the information, including how to start a plumbing business and tips to promote your business. Shall we start?

What is the Plumbing Business?

Plumbing is a type of business that does not require multiple employees, supplies, or equipment. Just by having some essential tools and a truck to transfer the equipment, you are good to go with your plumbing business.

Plumbers are the heart of the plumbing company. Plumbing businesses need to make sure that potable and water pipes in the construction companies are well-maintained and working correctly.

How to Start a Plumbing Business With No Money? [7 Steps]

7 Steps to Start a Plumbing Business

  1. Make a BluePrint For Your Business

    For starting a plumbing business, you must be ready with the blueprint. The blueprint typically helps you to map out the essential requirements of your plumbing company.

    In simple words, you need to take into consideration the following factors when you are planning to start a business:

    • Startup and ongoing costs
    • Identify the target market and business partner
    • Customer’s charge
    • Opt for the legal plumbing contractor
    • Name your business

    For starting your own plumbing business, a business plan plays a vital role in dealing with opportunities like creating a business foundation, business model, and even raising funding.

    As an entrepreneur, it becomes your sole responsibility to create a business plan in such a way that it helps to cover essential information on the trade businesses to a great extent.

    Generally, you will come across multiple samples of business plans that help you to start your business. In addition to it, it includes detailed information on how you organize your business.

    • Define the objectives and goals of your business
    • Analyze the market research and client feedback
    • Identify the Initial start-up costs
    • The pricing structure of equipment, materials, transportation, labor, and payroll for construction projects
    • Finalize the additional technology to include in your marketing plan
    • Identify the projected costs and revenues in business ideas
  2. Know Your Niche

    Once your business plan is ready, you need to search for the local plumbing services currently hitting the market. Because to be on the top of the competition, you need to identify your niche and goals for your plumbing business different from them.

    The standard services the plumbers typically provide are fixing leaky pipes, repairing wash-basin sinks, installing new radiators, and others. So, your niche is an essential asset for generating more revenue in your small business.

    By analyzing the other competitors’ services, you need to do more research to identify the gap and fill it by introducing a list of the services that enhance your business productivity.

    The services you select should be the best, whether your niche is a small or large house, commercial area, hospitals, warehouses, or large buildings.

  3. Get Business License, Certification, and Insurance

    When you are planning to start your plumbing business, a business license and insurance are mandatory. In addition, you must have a plumbing license issued by the government or secretary of state; otherwise, you must be ready to pay hefty penalty fees.

    You need to have a legal certification for plumbers from a trade school or by doing an internship. By implementing the following methods, the plumbers can quickly become licensed plumbers.

    • Get Certified: The plumbers can eventually register for trade schools or certification programs only if they have cleared their high school diploma or GED. Usually, a maximum of two years is involved in the course. It includes studying math, cleaning toilets, understanding water and waste systems, building codes, piping methods, trade documentation, welding skills, and safety techniques in the job sites.
    • Be an Apprentice: A plumbing apprenticeship helps you build a strong network among plumbing associations. It is usually paid hands-on training under licensed or master plumber to gain experience. Such apprenticeships are a mandatory facet to grab an advantage to become a plumber, and its life span is from two to five years.
    • Pass your license exam: Once your apprenticeship is ready, you can apply for the licensing examination. Different regions have different methods of taking an exam trial based on requirements and length. Even some regions require you to renew your license at some time interval. You can now work as a journeyman plumber once you receive your licensing requirements.
    • Become a Master Plumber: You will come across a master plumber to start a new business in many states. You can take up to five more years to earn your master plumber license of on-the-job training and certifications.
    By using a certification program, the plumbers can easily enhance their skills, serve the customers professionally, and also include such details in their job description for future purposes. In addition, you can now opt for business insurance as your business license is available with you.

    Insurance is a boon for many service businesses as it gives protection to you and customers without paying for additional damages. Insurance covers when something breaks in a customer’s home/office.

    Moreover, you can also opt for plumber insurance covering essential medical costs, equipment damages, and other repairs. For example, if any material is broken, insurance helps you make the failed material/part payment.

  4. Create a Service Agreement and Pricing Formula

    You need to make a selection of services with low-rate prices to attract customers. You can even implement a pricing formula in the business idea to determine the cost of every job.

    In simple words, you have to sign legal service agreements with your customers to ensure a consistent experience. Moreover, this agreement clarifies customer expectations and minimizes the risk of legal disputes by setting out payment terms and conditions and service level expectations.

  5. Assessing Your Financing Alternatives

    When you plan to start a new business, one of the best options is to spend a couple of years saving your money and plumbing equipment.

    What happens if you are not able to save? First, you need to opt for business financing options. Initially, new businesses typically don’t qualify for regular commercial loans because of minimal revenue.

    There are other common alternatives to commercial lending like:

    • Startup loans
    • Microloans
    • Friends and family loan
    • Small Business Administration loan
    • Home equity loans
    • Business credit card

    An alternate option is that you can benefit from assistance from external businesses and even the government. You can also look for legal aid from state and local municipalities.

  6. Advertise Your Plumbing Business

    On an initial level, you may not have a sufficient budget to promote your company either on TV, newspaper or even radio. So, for such cases, word-of-mouth is the best advertising vehicle.

    By using word-of-mouth referrals, customers find it relatively easy to select a plumber. In addition, you can create loyalty programs for the customers by offering discounts, offers, or even free upgrades for every visit and referral.

    You can even purchase phone book advertisements and distribute business cards to expert professionals in supportive industries like electricity and general construction.

  7. Take Care of Legal Aspects

    For starting a plumbing business, it becomes a mandate to submit essential legal documents on time.

    There exist many plumbing clearance certificates that need to be submitted to a construction company. These documents should be provided to the legal authorities for starting a plumbing business without any obstructions.

    As per the different states, you must have the following documents to start a business:

    • Plumbing license
    • Contractor’s license
    • Plumbing permit
    • Plumbing forms
    • Proposal

    Apart from these documents, a tax identification number (TIN) and liability insurance must be available. A retail license is also mandatory if you plan to sell plumbing equipment like pipe wrenches, steamfitters, or other parts or products.

    As a part of legal documents, trademarking your company is an essential metric. A business logo identifies your company’s trademark. So, design an attractive logo from professional designers for your plumbing startup.

You have seen the necessary information that will help you to start your plumbing business with ease. It will even be helpful for you to manage your plumbing business operations that need plumbing tools and equipment.

How To Promote & Market a Plumbing Business? [7 Essential Tips]

Once your business is well-settled, it’s time to get more and more clients in your business. Below are the essential tips you need to follow to promote your business and enhance more customers in your business.

7 Essential Tips to Promote and Market a Plumbing Business

  1. Build a Responsive Website

    Website is an essential weapon in promoting your plumbing business to a great extent. In addition, websites help in searching for a nearby plumber.

    With the website’s help, it becomes pretty easy for you to display the list of plumbing services, share the price structure, and view the contact details. Moreover, you can make your website mobile-friendly so that customers can easily view the website on phone screens.

  2. Generally, more than 52% of people use online searches from mobile phones. If your website is not responsive, the customers will not read or navigate to different site pages.
  3. Create Location Pages

    As a business owner, you need to include your service areas as per city or country. So, you need to consider different pages in your business structure based on each site or location.

    By creating different pages, you can eventually increase business ranks, specifically in terms of the local search when users type into Google.

  4. Claim Your Google My Business Profile

    Google My Business profile is one of the best marketing strategies that you can apply to help customers find your plumbing business online.

    Once the verification for business owners is done from Google, it becomes relatively easy to update information, images, and essential contact information usually displayed in search results.

  5. Create Social Media Pages

    Nowadays, social media pages are becoming a boon for many online businesses to build a large scale.

    On an initial level, you can focus on social media platforms used on high priority by the customers. Examples are Facebook, Instagram, and Twitter.

    One of the best recommendations is that you need to make sure that your NAP (name, address, phone number) is accurate across every site page. In addition, it helps you to include backlinks to your site to enhance user traffic.

  6. Start a Blog to Highlight Your Expertise

    A blog is a learning approach or a guide to provide the essential information related to plumbing systems to the clients.

    Once you add an innovative blog to the site, your clients can quickly grab the information related to plumbing jobs and highlight your business expertise. To enhance the online reputation, you need to perform regular blogging updates.

  7. Create Expert Plumbing Content

    To enhance your plumbing business marketing strategies, you need to create engaging content that defines your services and products in various forms like blogs, social media pages, Instagram, or Youtube videos.

    With such content marketing, you can quickly get new customers and even the workers who want to work in your plumbing business. In short, it is a great platform to enhance your business growth.

    Below are some of the examples that you can try out to make your content the best one:

    • The top 5 common misconceptions about plumbing
    • Common DIY plumbing mistakes and how to fix them
    • What makes [your business name] different?
  8. Use Customer Service as a Marketing Tool

    Customer service plays a vital role in many businesses as it offers cost-efficient, effective, and most crucial long-term business growth.

    By having an online presence of a plumber at any time, you can improve your business productivity. So, customer services are essential for your business in two possible ways:

    • There are more chances of repeat business and that too with cheaper and more valuable future perspectives.
    • You’ll receive happy customers that will spread the word and send personal referrals.

    The workers can easily send a simple “on my way” text message or reminder from their mobile phones. So, the customers feel relaxed by keeping the door unlocked can go a long way towards making your visit smooth and successful.

    Finally, once the job is completed, the business can send a follow-up email to feedback from the customers.

    These essential tips will be helpful for you to enhance marketing strategies in your plumbing businesses. Take your valuable time to view every tip mentioned, and if you have any additional questions in your mind, we have shared some important frequently asked questions in the next section.

Take your valuable time to view every tip mentioned, and if you have any additional questions in your mind, we have shared some important frequently asked questions in the next section.


Yes, plumbers do make good money, but that depends on the state they are working in and their work experience. On average, however, the median income for plumbers, pipefitters is over $50,620 annually.

The plumbers can earn $25 per hour, but it ranges from $16 to $35 for a journeyman based on working area.

For starting a plumbing company, entrepreneurs need to consider the expense of the following metrics:

  • Office furniture
  • Office equipment
  • Various plumbing tools
  • Plumbing franchise
  • Purchasing trucks with lower interest rates


Are you ready to start your plumbing business now?

You need to take care of the essential steps mentioned in the article, and you are good to go with your new business. We have even seen the promoting activities that make your marketing strategies build with ease and enhance your business strength.

To make it easy to automate your business operations, you need to include FieldCamp, a field service management software, in your plumbing business. You can easily manage the schedules and track your plumber’s activities while they are working on the job site.