Key Approaches to Pest Control Sales

There is no doubt that pest control makes multi-billion dollar sales every year, and understanding pesticide control sales have never been easier. As a pesticide control sales contractor, you know very well how important sales are. The more sales you make, the more money you make. 

Needless to say, it is your top priority to get more sales. The pest control business is a very successful industry that can be quite lucrative. If you have a pest control company or going to start a pest control business, you are in a great position to benefit from this industry.

If you are a businessman looking to get into the pest control industry, you may be wondering what the best approach to take is. This article will help you understand some of the best approaches to pest control sales that you can take to maximize your effectiveness and increase your success.

Tips for Better Pest Control Sales

If you’re in the business of pest control, the main question that comes to mind is how to sell pest control, there are a few things you can do to help increase your sales.

1. Quality

As a pest control salesperson, it is important to make sure that your job is of the highest quality and that the services of the company match your values. This will guarantee that customers are satisfied with the results of your work and are more likely to recommend your services to others. 

Here are some tips to help you provide quality pest control services:

  • Inspect the area thoroughly to identify all potential pest problems.
  • Use high-quality pesticides and application equipment to ensure effective results.
  • Follow all safety protocols when applying pesticides.
  • Keep detailed records of the pest problems you have treated and the results achieved.

By providing quality pest control jobs, you will not only improve customer satisfaction but also build a reputation for excellence that will attract new business as this works for all the major industries.

2. Pricing

When it comes to selling pest control services, it’s important to make sure your prices are competitive. This will help you attract new customers and close more sales. Here are a few tips to help you price your services competitively:

  • Do your research. Find out what similar businesses are charging for their services. This will give you a good benchmark to price your own services.
  • Offer discounts. Many customers are looking for ways to save money, so offering discounts can be a great way to attract their business.
  • Offer bundled additional services. Customers often appreciate the convenience of bundled additional services, and this can be a great way to add value to your services.

3. Customer service

If you’re in the business of pest control, providing excellent customer service is key to boosting sales and keeping your business afloat. Here are a few tips to help you get started:

  • First and foremost, always be polite and professional with your clients, no matter the situation. This will go a long way in establishing trust and respect.
  • Be prompt in responding to inquiries, whether it’s via phone, email, or in person. No one likes to be kept waiting, so the sooner you can get back to them, the better.
  • Keep your promises. If you say you’re going to do something, make sure you follow through. This will show your clients that they can rely on you to get the job done.
  • Be transparent with your pricing. There’s nothing worse than being hit with hidden fees or unexpected costs. Be upfront about what your services will cost from the start.
  • Offer a satisfaction guarantee. This will give your customers peace of mind knowing that they can get their money back if they’re not happy with the results.

4. Refrain from pushing too hard

Refraining from pushing too hard when selling pest control services can actually bring in more sales. This is because potential customers will see that you’re not just trying to make a quick buck but that you have a genuine interest in helping them solve their problems. 

If you make sure that you are not pushing too hard:

  • You’ll build trust and credibility, which are essential functions for making sales.
  • You’ll maintain respect and start building relationships.
  • You’ll make sure that customers’ needs are more important than sales.

If you are pushing too hard:

  • Instead of coming across as helpful and knowledgeable, you may end up turning potential customers away.
  • You’re likely to lose the sale.
  • You’re likely to damage your reputation in the process.

By taking a more consultative approach, you can build trust and rapport with potential customers, which will ultimately lead to more sales.

5. Embrace your brand

You probably work for a pest control company or a company affiliate. Both companies have their purpose in mind: brand, promise, personality, or reputation. As a salesperson, your aim is to get familiar with what your company’s essential functions are when talking to potential clients. 

Remember: Most customers develop initial opinions of your business through reading marketing material, review articles, and job ads.

6. Practice consultative selling

That was an ideal mindset. Consultative selling involves the removal of the canned pitch and the automatic response of one technique used to speak directly with the client’s target audience. It’s talking, meaning there’s something back and forth. 

It’s our aim. You’ll want to listen fully to the consumer before presenting the most relevant answers based on actual feedback. You’ll get to their hearts by having conversations. Often, salespeople can give a proposal that is presented to them at the final meeting in consultation.

7. Emphasising the hazards 

Many people are unaware of the dangers that pests can pose to their health, so this is a key selling point. There are many health hazards that pests can pose, and by emphasizing these hazards, you can improve your pest control sales pitch and the chances of getting converted. 

  • Pests can carry diseases that can be transmitted to humans, and they can also cause allergies and other activities related to health problems.
  • Some pests can damage property, and this can also pose a health hazard.
  • Pests can contaminate food and spread harmful bacteria.

By highlighting these health hazards, you can convince potential customers that they need to invest in pest control jobs to protect their families.

8. Dedicated full-time sales lead an individual

The primary reason you should hire a lead of sales is to lift profits. With an effective sales manager in place, you can expect to see a significant lift in sales and, as a result, a lift in profits. A good sales manager will have a deep understanding of the sales process and will be able to implement strategies that will boost sales and profits.

Responsibilities and skills required for the ideal candidate

  • Valid driver’s license as he will need to travel to sites.
  • High school diploma or equivalent combination.
  • Responsible to lead a sales team.
  • Build relationships with homeowners, sales leads, and business owners.
  • Responsible to enable individuals to provide training to other sales representatives.
  • Should be aware of SEO and could track search terms and measure search results in the pest control niche.
  • Should be able to match company expectations and client expectations.
  • Should be able to talk with management and employers.

Benefits that should be offered to enable individuals

  • Health insurance
  • Reasonable accommodations
  • Necessary equipment
  • Employment contracts

Additionally, a sales manager will be able to motivate and lead a sales team, ensuring that they are working efficiently and effectively. If you are looking to increase profits, then hiring a manager of sales is a smart move to get more sales leads.

How to Determine Pest Control Pricing?

1. Type of pests

Many different types of pests can infest a home or business, and the price for pest control will vary depending on the type of pest that is present. Some common pests that require pest control jobs include rats, mice, cockroaches, ants, and termites. 

Pest control prices vary depending on the type of pests and the amount of damage they cause. Generally, the more destructive the pests are, the more expensive it will be to get rid of them. For example, termites may cause damage to a home over time, so getting rid of them can be quite costly. 

On the other hand, ants are relatively harmless, and their removal is relatively inexpensive.

2. Area to be covered

Pest control differs in pricing between sizes of areas that need to be treated. For example, a one-story house should be treated at a lower rate than an apartment with five floors. The larger your residential or commercial property is, the more it will take a pest extermination job to get rid of all of the undesired outsiders.

Generally, the larger the area, the higher the price. This is because it takes more time and effort to treat a large area than a small one. However, some pest control companies offer discounts for large areas, so it is worth shopping around.

3. Severity of the infestation

Pest control prices vary depending on the severity of the infestation. If the infestation is minor, the price may be lower. However, if the infestation is more severe, the price will be higher.

4. Company’s experience and reputation

The price for pest control can vary depending on the company’s experience, skills, and reputation. More experienced and reputable companies may charge more for their job, but this is usually due to the increased quality of their work.

The company’s experience is important because it shows that they have the knowledge and expertise to get the job done right. The company’s reputation is important because it shows that they are a trusted and reliable company that will do a good job.

Grow Your Pest Control Business with FieldCamp

Schedule and dispatch jobs, Create invoices, Get paid, Generate service reports with our All-in-one Pest Control Management Software.


Pest management sales contracts have competitive pay with an average salary of $40,000 per year. However, compensation can be anywhere from $30,000 to $50,000 per year based on factors such as the company, the location, and the amount of relevant experience.

In general, the more experience a sales representative has, the higher their cheque will be. 

Sales reps in metropolitan regions often earn more money than those in rural ones, according to a new study. Sales representatives’ salaries are also affected by the company’s size, a number of employees, and reputation.

When it comes to pest control, businesses typically offer some sort of guarantee. This may be a money-back guarantee, a satisfaction guarantee, or something else. This guarantee gives customers peace of mind, knowing that if they’re not happy with the results, they can get their money back.

It also shows that the business is confident in its ability to get rid of pests.


If you’re in the business of pest control, then you know that time is one of the major essential functions in all the major industries. You need to be able to quickly and efficiently locate and exterminate pests in order to keep your customers happy. 

That’s where FieldCamp comes in. FieldCamp is a pest control software that helps you optimize your pest control business. With FieldCamp, you can easily keep track of your technicians and jobs, schedule jobs, dispatch jobs to available members, and measure pest activity.

With FieldCamp, you can streamline your pest control business and make your customers happy. So why wait? Get started today!

Author Bio

Gaurang Bhatt

Gaurang Bhatt is a techie in himself with an ability to solve problems technically and present solutions in the form of a product. He is one of the pioneers to curate FieldCamp with his 15+ years of knowledge and expertise in providing solutions to home service industries. Gaurang aims to overcome challenges faced by service business owners through software solutions and blogs.